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Document Ref:

    Complaints & Compliments Policy



Date of version:

August 2022


Paula Watson

Approved by:

Ryan Sparks - Chief Executive Officer 

Confidentiality level:

Internal, Public

Amendment History




Details of Amendment

November 2018


Paula Watson

Initial Release

July 2019


Paula Watson

Update to bring in line all policy annual reviews

September 2020


Lee-Ann Brewer

Annual Review and addition of compliments policy

March 2021


Paula Watson


August 2021


Marco Townson

Appointment of a Supporters Liaison Officer & Customer Service Tiered System

August 2022


Paula Watson

Annual review 

1) Policy Statement

Bradford City AFC welcomes comments and complaints from all members of the Club's community. We use this process to improve our commitment to the players and staff (including volunteers) so we can provide a safe and enjoyable environment in which people can develop.

Bradford City AFC is committed to the continuous improvement of the services it provides. We recognise that, occasionally, mistakes will be made and this will not always meet the individual’s requirements or expectations. For these reasons it is Club policy that all complaints should be:

1.1 Received positively, treated seriously and in an open manner.

1.2 Acknowledged immediately, preferably in writing.

1.3 Investigated

1.4 Resolved, wherever that is reasonably practical, within no longer than 13 working weeks.

1.5 A source of learning with feedback used to ensure continuous improvement of the environment which the Club offers.

No complainant bringing a complaint under this procedure will be treated less favourably by any member of staff. If there is evidence to the contrary, the member of staff may be subject to disciplinary proceedings.

2) Scope

The policy applies to all members of the Club community but does not replace procedures for, staff grievances and disciplinary action; those procedures should be used where appropriate.


Any complaints or concerns raised which relate to an individual’s conduct or behaviour and have potential safeguarding implications for any individual (child or adult) will be directed to the Designated Safeguarding Officer or Senior Safeguarding Manager. Where appropriate, these concerns will then be managed through Bradford City AFC’s Safeguarding and Children Protection Policy or Safeguarding Adults Policy and procedures. To report directly to a member of the safeguarding team please email

3) Responsibilities

3.1  The Club’s Supporter Liasion Officer (SLO) has responsibility for receiving complaints, escalating and involving appropriate persons where necessary, treating them seriously and dealing with them promptly and courteously in accordance with the procedure set out below.

3.2  ALL CLUB STAFF have responsibility for receiving complaints, treating them seriously and passing them to the supporter liaison officer, promptly and courteously in accordance with the procedure set out below.

3.3 The Club’s Designated Safeguarding Officer has responsibility for resolving a complaint and leading or contributing to an investigation into a complaint when this is considered appropriate.

3.4 The Academy Manager and/or Senior Safeguarding Manager are responsible for resolving complaints that have not been resolved during the previous two stages. The decision made by the Academy Manager or Senior safeguarding manager is final.

3.5 The Club Board is responsible for ensuring that the complaints policy and procedure are operating effectively and may become directly involved if a complaint is directed against the Designated Safeguarding Officer, Senior Safeguarding Manager or the Academy Manager.

4) Action to Implement and Develop Policy

4.1 Tier One

The Club expects complaints to be made informally to a member of staff in the first instance. These concerns should be recorded by the member of staff and advice sought immediately if any safeguarding concerns are suspected or apparent. It is hoped that most complaints can be resolved at this level and any agreed action is captured in a record that is agreed by all parties. 

Where it is not possible to address issues informally with an appropriate manager or initial staff responses do not result in satisfactory resolutions, the complaint should be submitted in writing to the Club’s Supporter Liasion Officer, Marco Townson. 

Contact details:


Phone: 01274 773355 - ext 223

The Club usually expects complaints to be made by the person concerned. BCAFC will, however, always consider complaints made by a parent or advocate as it is acknowledged that there are many reasons (including imbalances of power) that block people from making a complaint themselves.

It is very difficult to investigate anonymous complaints as there will always be information that cannot be gathered or clarified. Any complaints relating to potential safeguarding risks will however be taken seriously, including those which fall under the umbrella of the club’s whistleblowing policy and procedures.

The Supporter Liasion Officer will acknowledge receipt within one working week, and escalate to the relevant department or persons, or tier required.

4.2 Tier Two

The allocated independent staff member will respond in writing within one working week explaining what has happened as a result of the complaint. Where this involves a member of staff, specific details of action taken will not be made available. This is to ensure that our employees are afforded appropriate confidentiality and respect for their dignity at work.

If the complaint requires further investigation that cannot be carried out within the week, the investigating staff member shall keep the complainant informed and indicate the expected timescale for a response to be provided. 

4.3 Tier Three

If the complainant is dissatisfied with the relevant investigating staff member’s response, then the complaint will be forwarded to a member of the Club’s Senior Management to resolve.

The Senior Manager will acknowledge receipt of the complaint and respond to the complainant within 8 working weeks to allow time for any further information gathering and investigations to be undertaken.

4.4 Tier Four

Complaints against the Supporter Liasion Officer, Designated Safeguarding Officer, Senior Safeguarding Manager or Academy Manager

Complaints against the Supporter Liasion Officer, Designated Safeguarding Officer, Senior Safeguarding Manager or Academy Manager should be marked as ‘FAO: CEO RYAN SPARKS’ and sent to

4.5 Tier Five

If the complainant is still dissatisfied they have the right to follow the English Football League (EFL) complaints procedure 

Complaints should be made in writing and may be submitted by post to:

The Independent Football Ombudsman

Suite 49, 33 Great George Street, LEEDS LS1 3AJ. 

or by e-mail to: 

or via the website:

5. Monitoring and evaluation

The club will maintain a confidential record of all complaints, appeals and outcomes and consider the learning from issues raised in order to assess what action if any would create a more positive experience and environment for those involved in participating in or providing club activities and to promote a safer environment. Themes and issues arising during each season will be collated and fed back to the Board to inform planning and priorities for the following season.

Compliments Policy

We value and encourage all kinds of feedback. Anyone who has a relationship with Bradford City AFC can compliment a member of staff, a team or the organisation. Compliments are passed on to staff and their line manager and are used to identify areas of good practice that we can learn from and further develop.

Compliments can be submitted verbally to any member of staff who will record and share this or can be submitted via email to or in writing to the stadium.

Compliments are used to enable service development and as part of individual performance development. Employees receiving compliments will be recognised appropriately.

As stated in the Club Charter, the club expects the highest possible standard of behaviour from its customers and supporters.

The club will not tolerate behaviour from supporters which reflects badly upon the club’s image at games or while travelling to and from games.

Those supporters who are identified as having breached ground regulations, committed offences or behaved in a manner likely to harm the club's reputation will be subject to the action as detailed below.

The club's safety officer will administer the implementation of this policy.

Arrests of Home and Away Fans

Any person arrested for a football-related offence which is an arrestable offence or is a breach of the Stadium Regulations will have their season ticket confiscated by the club without reimbursement and will be banned from all matches - home and away - until the matter has been dealt with by the police.

If the person is bailed to court, the ban will remain in force until a decision is made by the court.

If the person is found guilty, the ban will remain in force and will be reviewed 12 months from the date of the conviction.


Where a banning order has been made by the Courts, the club ban will be indefinite.

Upon expiry of the Court ban, the offender may contact the club - in writing - to have the case reviewed.

Ejections - Home Fixtures

The club reserve absolutely the right to eject from the Utilita Energy Stadium any person failing to comply with the Ground Regulations or whose presence within the stadium is, or could reasonably be construed as constituting a source of danger, nuisance or annoyance to any other person.

The club will confiscate the season ticket, if applicable, without reimbursement.

In addition, if a person is ejected, the person will receive a warning or a match ban may be imposed which will be for no less than three matches, including any away matches which fall during the period of the ban.

Ejections - Away Fixtures

Any person ejected for a breach of Ground Regulations at an away fixture will be subject to a minimum three home-match ban together with away matches scheduled to take place between these three home games, at the discretion of the safety officer in consultation with the home club.

Other Acts of Unacceptable Behaviour 

The club reserve the right to refuse admission, withdraw tickets or ban any person who, through their actions, behaviour or opinion, bring the club's name or reputation into dispute.

The penalties for their actions will be determined as appropriate, depending upon the circumstances.

Pyrotechnics (Flare, Smoke Bomb or Firework)

Any supporter found attempting to bring pyrotechnics into any football stadium in England or Wales, or identified discharging them while inside a stadium, will be issued with a club ban of no less than three seasons.

Key Pyrotechnic Facts

Being in possession of a pyrotechnic device (flare, smoke bomb or firework) at a football match, or attempting to bring a pyrotechnic device into a football stadium, is a criminal offence under the Sporting Events (Control of Alcohol etc.) Act 1985.

Flares are used for marine distress and are designed not to be extinguished easily or quickly.

They contain chemicals and burn at temperatures of 1600°C, the melting point of steel.

Smoke bombs burn at high temperatures and are designed to be used in wide, open spaces.

They are dangerous for those with asthma or breathing difficulties and can cause panic in a tightlypacked crowd.

The Results of Pyrotechnics Use

Unfortunately, there have been a number of injuries as a result of pyrotechnic use over recent seasons, including:

  • Fans treated for shrapnel wounds following the setting off of thunder flashes. Debris passed through jeans and caused cuts to legs.
  • A 15-year-old boy suffered lung damage from a smoke bomb thrown during a game, requiring hospital treatment.
  • An assistant referee was struck by a lit smoke canister thrown from the stand.
  • Two supporters were injured, one requiring hospital treatment, when an industrial firework was ignited and thrown in the away supporters’ toilet.
  • A flare was discharged by away supporters. A steward placed his foot on the device to prevent further smoke escaping, however, the sole of his shoe melted, causing injury.
  • Supporters ignited a flare and an 18-year old-youth was treated for burns after picking it up.

Football v Homophobia 

The club want to ensure supporters and their families get the best they can out of football, whether watching it or playing it. 

The club support Football v Homophobia, The FA, Premier League, EFL, PFA, LMA and Kick It Out-backed campaigns set up to challenge homophobia and transphobia prejudice against lesbian, gay, bisexual and transgender people in football.

No kind of discrimination has a place in football, which includes homophobia or transphobia abuse.

Not only does this behaviour make people who are LGB&T feel uncomfortable, it is not pleasant for other fans. If supporters hear any kind of abuse, they should report it.

No one wants to be on the receiving end of homophobia, whether heterosexual, homosexual, bisexual, transgender or not.

The bottom line is: Whether you are a footballer, club official or supporter, you are welcome, whether you are LGB&T or not.

The club want everyone to feel included and enjoy their football. We do not care who or what you are, if you like football, you are welcome here.

Bradford City, in partnership with the Academy and Community Foundation, works across the city to be inclusive and anti-discriminatory and work closely with the EFL, The FA, Kick it Out and Level Playing Field.

We want to ensure the club is a place that is child and family friendly and free from discrimination and unfair behaviour and will do everything we realistically can in order to achieve these objectives.

Bradford City AFC is committed to promoting equality by treating people fairly and with respect; by recognising inequalities exist, by taking steps to address them and by providing access and opportunities for all members of the community. 

Our commitment is to eliminate discrimination on the basis of gender, sexual orientation, marital or civil partnership status, gender reassignment, race (which includes colour, nationality, ethnic or national origin), religion or belief, disability, pregnancy and maternity or age. These are the protected characteristics of the Equality Act 2010. 

We will ensure that we treat people fairly and with respect and that we will provide access and opportunities for all members of the community to take part in, and enjoy our activities.

We will not tolerate harassment, bullying, abuse or victimisation of any individual, which for the purposes of this statement and the actions and sanctions applicable is regarded as discrimination, whether physical or verbal. This includes any form of 'hate crime' which is a crime targeted at a person because of hostility or prejudice towards that person's disability, ethnicity, religion, sexual orientation or transgender identity. The club will work to ensure that such behaviour is met with the appropriate action in whatever context it occurs, including inappropriate posts through social media.

Bradford City Football Club is committed to promoting equality of opportunity for all staff and job applicants and requires all staff to abide and adhere to the equality legislation, Equality Act 2010, as well as any amendments to this act.

We commit to the immediate investigation of any claims, when it is brought to their attention, of discrimination on the above grounds and where such is found to be the case, a requirement that the practice stop and sanctions imposed as appropriate.

On matchdays we expect all supporters to adhere to the EFL Ground Regulations and our ticket terms and conditions. Abusive or discriminatory language and behaviour is not acceptable.

The content of this statement applies equally to the treatment of our staff, customers, supporters, clients and suppliers and is fully supported by the board of Bradford City Football Club.

If you have a complaint or witness an incident of discrimination, harassment or bullying it can be reported to Bradford City Football Club via our complaints procedure or to Kick it Out.

Key Contacts

Senior Safeguarding Officer: Paula Watson -, 01274 773355

Confidential Match Day Helpline - 07949 814243

Kick It Out Online Reporting -, freephone - 0800 169 9414, email - or by downloading their app.

Bradford City AFC is committed to providing equal opportunities in employment and to avoiding unlawful discrimination in employment and against customers. This policy is intended to assist the organisation to put this commitment into practice. Compliance with this policy should also ensure that employees do not commit unlawful acts of discrimination. 

Striving to ensure that the work environment is free of harassment and bullying and that everyone is treated with dignity and respect is an important aspect of ensuring equal opportunities in employment.

Document Ref:

Equal Opportunities Policy



Date of version:

March 2021


Paula Watson

Approved by:

Ryan Sparks - Chief Executive Officer 

Confidentiality level:

Internal, Public


Amendment History




Details of Amendment




Initial Release

July 2019


Paula Watson

Annual review

July 2020


Lee-Ann Brewer

Annual review

March 2021


Paula Watson


The law 

It is unlawful to discriminate directly or indirectly in recruitment or employment because of age, disability, sex, gender reassignment, pregnancy, maternity, race (which includes colour, nationality and ethnic or national origins), sexual orientation, religion or belief, or because someone is married or in a civil partnership. These are known as "protected characteristics". 

Discrimination after employment may also be unlawful, eg refusing to give a reference for a reason related to one of the protected characteristics. 

Staff should not discriminate against or harass a member of the public in the provision of services or goods. It is unlawful to fail to make reasonable adjustments to overcome barriers to using services caused by disability. The duty to make reasonable adjustments includes the removal, adaptation or alteration of physical features, if the physical features make it impossible or unreasonably difficult for disabled people to make use of services. In addition, service providers have an obligation to think ahead and address any barriers that may impede disabled people from accessing a service. 

Types of unlawful discrimination 

Direct discrimination is where a person is treated less favourably than another because of a protected characteristic. An example of direct discrimination would be refusing to employ a woman because she is pregnant. 

In limited circumstances, employers can directly discriminate against an individual for a reason related to any of the protected characteristics where there is an occupational requirement. The occupational requirement must be crucial to the post and a proportionate means of achieving a legitimate aim. 

Indirect discrimination is where a provision, criterion or practice is applied that is discriminatory in relation to individuals who have a relevant protected characteristic (although it does not explicitly include pregnancy and maternity, which is covered by indirect sex discrimination, such that it would be to the detriment of people who share that protected characteristic compared with people who do not, and it cannot be shown to be a proportionate means of achieving a legitimate aim. 

Harassment is where there is unwanted conduct, related to one of the protected characteristics (other than marriage and civil partnership, and pregnancy and maternity) that has the purpose or effect of violating a person's dignity; or creating an intimidating, hostile, degrading, humiliating or offensive environment. It does not matter whether or not this effect was intended by the person responsible for the conduct. 

Associative discrimination is where an individual is directly discriminated against or harassed for association with another individual who has a protected characteristic (although 

it does not cover harassment because of marriage and civil partnership, and (according to guidance from the Government and Acas) pregnancy and maternity). 

Perceptive discrimination is where an individual is directly discriminated against or harassed based on a perception that he/she has a particular protected characteristic when he/she does not, in fact, have that protected characteristic (other than marriage and civil partnership, and pregnancy and maternity). 

Victimisation occurs where an employee is subjected to a detriment, such as being denied a training opportunity or a promotion because he/she made or supported a complaint or raised a grievance under the Equality Act 2010, or because he/she is suspected of doing so. However, an employee is not protected from victimisation if he/she acted maliciously or made or supported an untrue complaint. There is no longer a need for a complainant to compare his/her treatment with someone who has not made or supported a complaint under the Equality Act 2010. For example, if a blind employee raises a grievance that the employer is not complying with its duty to make reasonable adjustments, and is then systematically excluded from all meetings, such behaviour could amount to victimisation. 

Failure to make reasonable adjustments is where a physical feature or a provision, criterion or practice puts a disabled person at a substantial disadvantage compared with someone who does not have that protected characteristic and the employer has failed to make reasonable adjustments to enable the disabled person to overcome the disadvantage. 

Equal opportunities in employment 

Bradford City AFC will avoid unlawful discrimination in all aspects of employment including recruitment, promotion, opportunities for training, pay and benefits, discipline and selection for redundancy. 

Person and job specifications will be limited to those requirements that are necessary for the effective performance of the job. Candidates for employment or promotion will be assessed objectively against the requirements for the job, taking account of any reasonable adjustments that may be required for candidates with a disability. Disability and personal or home commitments will not form the basis of employment decisions except where necessary. 

The organisation will consider any possible indirectly discriminatory effect of its standard working practices, including the number of hours to be worked, the times at which these are to be worked and the place at which work is to be done, when considering requests for variations to these standard working practices and will refuse such requests only if the organisation considers it has good reasons, unrelated to any protected characteristic, for doing so. The organisation will comply with its obligations in relation to statutory requests for contract variations. The organisation will also make reasonable adjustments to its standard working practices to overcome barriers caused by disability. 

The organisation will monitor the ethnic, gender and age composition of the existing workforce and of applicants for jobs (including promotion), and the number of people with disabilities within these groups, and will consider and take any appropriate action to address any problems that may be identified as a result of the monitoring process. 

Customers, suppliers and other people not employed by the organisation 

Bradford City AFC will not discriminate unlawfully against customers using or seeking to use goods, facilities or services provided by the organisation. 

Employees should report any bullying or harassment by customers, suppliers, visitors or others to their manager who will take appropriate action. 


The equal opportunity policy will be discussed at new employee inductions and annually with annual refresher training. All full time employees and senior stewards will be expected to complete the Playing For Inclusion module either online or face to face every three years. Matchday staff will receive equality training as part of their annual training.

Your responsibilities 

Every employee is required to assist Bradford City AFC to meet its commitment to provide equal opportunities in employment and avoid unlawful discrimination. 

Employees can be held personally liable as well as, or instead of, the organisation for any act of unlawful discrimination. Employees who commit serious acts of harassment may be guilty of a criminal offence. 

Acts of discrimination, harassment, bullying or victimisation against employees or customers are disciplinary offences and will be dealt with under the organisation's disciplinary 

procedure. Discrimination, harassment, bullying or victimisation may constitute gross misconduct and could lead to dismissal without notice. 


If you consider that you may have been unlawfully discriminated against, you may use the organisation's grievance procedure to make a complaint. If your complaint involves bullying or harassment, the grievance procedure is modified as set out in the dignity at work policy. 

Bradford City AFC will take any complaint seriously and will seek to resolve any grievance that it upholds. You will not be penalised for raising a grievance, even if your grievance is not upheld, unless your complaint is both untrue and made in bad faith. 

Use of the organisation's grievance procedure does not affect your right to make a complaint to an employment tribunal. Complaints to an employment tribunal must normally be made within three months beginning with the act of discrimination complained of. 

Monitoring and review 

This policy will be monitored periodically by the organisation to judge its effectiveness and will be updated in accordance with changes in the law. In particular, the organisation will monitor the ethnic and gender composition of the existing workforce and of applicants for jobs (including promotion), and the number of people with disabilities within these groups, and will review its equal opportunities policy in accordance with the results shown by the monitoring. If changes are required, the organisation will implement them. 

Annual equality monitoring will be used to monitor progress towards agreed standards and strategies, with governance been led through the set up and continuation of the equality, diversity and inclusion steering group.

Information provided by job applicants and employees for monitoring purposes will be used only for these purposes and will be dealt with in accordance with the GDPR 2018. 

The EFL is responsible for setting the standards, values and expectations of all Clubs in relation to equality, inclusion and diversity. Football is for everyone; it belongs to, and should be enjoyed by anyone who wants to participate in it, whether as a player, official, staff member or spectator. 

Document Ref:

Health & Safety Policy



Date of version:

July 2022


Paula Watson

Approved by:

Ryan Sparks - Chief Executive Officer 

Confidentiality level:

Internal, Public


Amendment History




Details of Amendment



James Mason

Initial Release

February 2019


Paula Watson

Update following recommendations and working with Nebosh consultant, and change in senior leadership

July 2019


Paula Watson

to bring annual review in line with season

October 2020


Paula Watson

Annual review

July 2021


Paula Watson

Annual review

July 2022


Paula Watson

Annual review

Statement of Intent 

1.1 The Board is committed to continually ensuring the health and safety of staff and anyone affected by our business activities, and to providing a safe and suitable environment for all those attending our premises whether on match days, for business or any other purpose.  

There is a commitment to continual improvement in H&S performance. This is regularly reviewed in senior team meetings.  

1.2 Our statement of general policy is: 

  • to provide adequate control of the health and safety risks arising from our work activities, to our own employees and also to others who may be affected by them; 
  • to consult with our employees on matters affecting their health and safety; 
  • to provide and maintain safe plant and equipment; 
  • to ensure the safe handling and use of substances; 
  • to provide information, instruction and supervision for employees; 
  • to ensure all employees are competent to do their tasks, and to give them adequate training; 
  • to prevent accidents and cases of work-related ill-health; 
  • to maintain safe and healthy working conditions; 
  • to make available adequate resources for managing and controlling health and safety; and 
  • to review and revise this policy, as necessary, and at least annually. 

1.3 This statement does not form part of any employee's contract of employment and the Board may amend it at any time. The Board will continue to review this policy to ensure it is achieving its aims.  

1.4 This statement applies to the Club and its parent company and all subsidiary companies. It applies to all locations owned or operated by the Club including satellite academies.  


2.1 Stefan Rupp, the Chairman has overall responsibility for health and safety and the operation of this statement. The Director of Operations reports directly to the Chief Executive Officer and will report regularly to the Board on any key health and safety issues. The Health and Safety Consultant works alongside the Director of Operations who has day to-day responsibility for health and safety matters. The Safety Officer reports directly to the Chairman and CEO, as well as a reporting line into the Director of Operations and has responsibility for safety at the Stadium on match and event days and will ensure the directive of Operational Plan of Safety Certificate is adhered to. 

2.2 The Director of Operations will ensure that this statement is reviewed as a minimum annually and more frequently if deemed necessary in consultation with the internal health and safety committee. Recommendations for any amendments are reported to the Board.  


3.1 Staff at all levels of the organisation share responsibility for achieving safe working conditions and individually you must take care of your own health and safety and that of others, observe applicable safety rules and follow instructions for the safe use of equipment.  

3.2 You should report any health and safety concerns immediately to your line manager or the Director of Operations.  

3.3 You must co-operate with managers on health and safety matters, including the reporting and investigation of any incident including near misses.  

3.4 You should be involved in implementing solutions and adhere to the rules and procedures, law and litigation. 

3.5 Failure to comply with this statement may be treated as misconduct and dealt with under our Disciplinary Procedure.  


4.1 The Club will inform and consult with the health and safety committee or directly with all staff (as appropriate) regarding health and safety matters. A key element of health and safety management is sharing best practice with other clubs and lessons learnt from incidents in order to prevent recurrence.  

4.2 The Club will ensure any health and safety representatives receive the appropriate training to carry out their functions effectively.  

4.3 The Director of Operations is responsible for informing and consulting employees about health and safety matters.  


5.1 The Club will ensure that you are given adequate training and supervision to perform your work competently and safely.  

5.2 Staff will be given a fire induction and provided with appropriate safety training, including as applicable, control of substances hazardous to health (COSHH), and the use of personal protective equipment (PPE).   


6.1 You must use equipment in accordance with any instructions given to you. Any equipment fault or damage must immediately be reported to your line manager.  

6.2 No member of staff should attempt to repair equipment unless trained to do so.  

6.3 The Director of Operations and the Head of Maintenance are responsible for ensuring equipment safety and maintenance.  


7.1 Details of first aid facilities and the names of trained first aiders are displayed on the notice boards.  

7.2 All near misses, accidents and injuries at work, however minor, should be reported to the director of Operations and recorded in the Accident Book which is kept in the commercial offices.  

7.3 The Director of Operations is responsible for investigating any injuries or work related disease, preparing and keeping accident records, and for submitting reports to the relevant authorities if required under the Reporting of Injuries, Diseases and Dangerous Occurrences Regulations 2013 (RIDDOR).  


8.1 All staff should familiarise themselves with the fire safety instructions, which are displayed on notice boards and near fire exits in the workplace. The Club has in place a separate Fire Policy and Procedures.  

8.2 If you hear a fire alarm, leave the building immediately by the nearest fire exit and go to the fire assembly point shown on the fire safety notices. Do not stop to collect belongings and do not use the lifts. Fire wardens will assist in the evacuation of the building and you must follow their instructions. Do not re-enter the building until told to do so.  

8.3 If you discover a fire do not attempt to tackle it unless it is safe and you have been trained or feel competent to do so. You should operate the nearest fire alarm and, if you have sufficient time, call reception and report the location of the fire.  

8.4 Nominated individuals will be trained in the correct use of fire extinguishers.  

8.5 You should notify your manager or the Head of operations if there is anything (for example, impaired mobility) that might impede your evacuation in the event of a fire. A personal evacuation plan will be drawn up and brought to the attention of the relevant fire wardens and colleagues working in your vicinity.  

8.6 Fire drills will be held at least every 12 months and must be taken seriously.  

8.7 The Director of Operations is responsible for ensuring fire risk assessments are undertaken and implemented, and for ensuring regular checks of fire extinguishers, fire alarms, escape routes and emergency lighting.  


9.1 The Club carry out general workplace risk assessments periodically. The purpose is to assess the risks to health and safety of employees, visitors and other third parties as a result of our activities, and to identify any measures that need to be taken to control those risks.  

9.2 Measures will be taken to avoid or reduce the need to lift or carry items which could cause injury (manual handling) and to provide training on manual handling as necessary.  

9.3 The use of hazardous substances at work will be avoided wherever possible and less hazardous alternatives will be used where available. Training on the control of substances hazardous to health (COSHH) will be provided as necessary.  

9.4 Personal protective equipment (PPE) is provided where there are risks that cannot be adequately controlled by other means, free of charge. 

9.5 The Health and Safety Officer is responsible for workplace risk assessments and any measures to control risks.  

9.6 The club regularly reviews the health and safety risk profiles and updates the board regularly. 


10.1 If you use a computer screen or other display screen equipment (DSE) habitually as a significant part of your work:  

(a) You should try and organise your activity so that you take frequent short breaks from looking at the screen.  

(b) You are entitled to a workstation assessment.  

(c) You are entitled to an eyesight test by an optician at our expense.  

10.2 You should contact your line manager to request a workstation assessment or an eye test. Eye tests should be repeated at regular intervals as advised by the optician, usually every two years. However, if you develop eye problems which may be caused by DSE work (such as headaches, eyestrain, or difficulty focusing) you can request a further eye test at any time.  

10.3 The Club will not normally pay for glasses or contact lenses. 

10.4 Further information on the use of DSE can also be obtained from the Director of Operations  


11.1 The club carries out lone worker risk assessments to assess the risks involved with lone working. This also applies if you're working for the club as a contractor, a freelancer or are self-employed. 

11.2 The Club has a policy detailing 

  • support and training 
  • how the lone worker keeps in contact with the line manager 
  • how to prevent work-related violence 

11.3 It is important that you take care of your own health and safety and that of others who may be    harmed by your actions at work. 

11.4 If you're concerned about health and safety risks to you as a lone worker, talk to: 

  • your employer 
  • a manager or supervisor 
  • a health and safety representative 


12.1 Drivers of company cars or those driving their own cars on company business, must drive responsibly and in adherence with the current legislation governing the highways. Any employee who has been issued with a company vehicle or driving their own car on company business must adhere to the above and the regulations detailed in the company vehicle policy. 


13.1 Bradford City AFC will operate in compliance with all grounds maintenance health and safety and environmental legislation. 

13.2 Grounds maintenance risk assessments are periodically reviewed 

13.3 Grounds machinery is routinely inspected. 


14.1 Every Contractor working with Bradford City AFC has to be approved to ensure that all liabilities are fully mitigated. 

14.2 The approved contractor list will identify contractors who have: 

  • Passed vetting against certain key criteria;
  • Identified types of work that they can undertake;
  • Identified the areas in which they will undertake work; and
  • Identified the value of contracts which they consider they may be capable of undertaking. 

14.3 No work should be booked in without prior vetting. As part of the vetting procedure for checking contractors, Bradford City Football Club will undertake checks which include the following: 

  • Checking Identity 
  • A copy of a contractor’s certificate of incorporation as a company will be obtained and checked against Companies House.  
  • For sole traders, we will ask to see personal ID such as a passport or driving Competency 
  • Checks will be undertaken to satisfy a contractor’s competency. This will depend upon the work to be done and the skills and experience required. 
  • Copies of the contractor’s current insurance policies will be checked and as a minimum we will need to see evidence of public liability and employer’s liability if the contractor has staff.  
  • A check will also be undertaken to ensure that the insurance held by the contractor is suitable for the work to be carried out. 


If you have any queries in relation to this statement please direct them to the Health and Safety Consultant or the Director of Operations 

This document is reviewed periodically and at least annually to  

1.ensure compliance with the Legislative requirements defined by law, where appropriate. 

  1. to set and review health and safety objectives

 Director of Operations, Paula Watson 

Useful Contact Details

Senior Safeguarding Officer:

Paula Watson


The SSO is the senior manager with primary responsibility for managing and reporting safeguarding concerns and for putting into place and monitoring policies, procedures and daily practice to safeguard children and adults at risk in the organisation.

The Academy Safeguarding & Club DSO contact at the club is Lee-Ann Brewer 07949 814505. The DSO is the designated person with primary responsibility for managing and reporting safeguarding concerns and to ensure there is good daily practice to safeguard children and adults at risk in the organisation. The Academy Player Care officer is Tom Calvert 07963 080219

Bradford City FC Community Foundation DSO is Lizzie Saunderson 07469 234066

If you prefer to report an incident by email please contact

If there are any concerns about any of the above named people then any of the external agencies can be contacted or Ryan Sparks (CEO) can be contacted at

If you have serious concerns about the immediate safety of the child or young person contact the Police or Social Services. Record the name of the person you spoke to and tell your DSO what you have done.

Bradford Council Children Safeguarding Services During Working Hours: Monday to Thursday 8:30am to 5:00pm, Friday 8:30am to 4:30pm First Contact Team: 01274 437500 – out of hours 01274 431010

Bradford Council Adult Safeguarding Services During Working Hours: Monday to Thursday 8:30am to 4:30pm, Friday 8:30am to 4:00pm First Contact Team:01274  431077– out of hours 01274 431010   

West Riding FA: out of hours 07912 309565

FL Child Protection Advisor: 01772 325 811/07795 628 379  

FA Safeguarding Team: 0800 169 1863 or via 

English Football League Trust on 07583491701

NSPCC Helpline number: 0808 800 5000/

Safeguarding Commitment Statement

August 2022: Version 1

The purpose and scope of this Commitment statement

Bradford City AFC recognises its duty of care to safeguard all children, young people and young players, vulnerable adults/groups involved in activities organised by ourselves from harm.  All children and adults at risk have the right to protection, and the needs of disabled children and others who may be particularly vulnerable must be taken into account.  We will do their utmost to ensure the safety and protection of all children/groups and adults at risk involved in activities through adherence to the safeguarding guidelines adopted by the Club.

The purpose of this policy statement is:

  • to protect children and young people who interact with Bradford City AFC from harm. This includes the children of adults who use our services
  • to provide staff and volunteers, as well as children and young people and their families, with the overarching principles that guide our approach to child protection. This policy applies to anyone working on behalf of Bradford City Football Club, including senior managers and the board, paid staff, volunteers, sessional workers, agency staff, contractors and students.

Legal framework

This policy has been drawn up on the basis of legislation, policy and guidance that seeks to protect children in England. A summary of the key legislation and guidance is available in the safeguarding policy document.


This policy covers all activities within the; Stadium, Training Ground, and Academy. The community foundation operate their own Safeguarding policies and processes in line with the code of capability.

Supporting documents:

This policy statement should be read alongside our organisational policies, procedures, guidance and other related documents:

  • role description for the designated and senior safeguarding officer
  • dealing with disclosures and concerns about a child or young person or adult at risk
  • managing allegations against staff and volunteers
  • low level concerns
  • code of conduct for staff and volunteers, players, and coaches
  • photography and sharing images guidance
  • safer recruitment
  • online safety
  • anti-bullying
  • managing complaints
  • whistleblowing
  • health and safety
  • induction, training, supervision and support
  • adult to child supervision ratios.

We believe that:

  • children and young people and adults at risk should never experience abuse of any kind
  • we have a responsibility to promote the welfare of all children and young people and adults at risk, to keep them safe and to practise in a way that protects them.

We recognise that:

  • the welfare of children and adults at risk is paramount in all the work we do and
  • in all the decisions we take
  • working in partnership with children, young people, their parents, carers and
  • other agencies is essential in promoting young people’s welfare
  • all children, regardless of age, disability, gender reassignment, race, religion or belief, sex, or sexual orientation have an equal right to protection from all types of harm or abuse
  • extra safeguards may be needed to keep children who are additionally vulnerable safe from abuse.

We will seek to keep children and young people safe by:

  • valuing, listening to and respecting them
  • appointing a Senior Safeguarding Officer, a designated Academy Safeguarding Officer and a lead board member for safeguarding
  • adopting child protection and safeguarding best practice through our policies, procedures and code of conduct for staff and volunteers
  • developing and implementing an effective online safety policy and related procedures • providing effective management for staff and volunteers through supervision, support, training and quality assurance measures so that all staff and volunteers know about and follow our policies, procedures and behaviour codes confidently and competently.
  • recruiting and selecting staff and volunteers safely, ensuring all necessary checks are made
  • recording and storing and using information professionally and securely, in line with data protection legislation and guidance [more information about this is available from the Information Commissioner’s Office:]
  • sharing information about safeguarding and good practice with children and their families via leaflets, posters, group work and one-to-one discussions
  • making sure that children, young people and their families know where to go for help if they have a concern
  • using our safeguarding and child protection procedures to share concerns and relevant information with agencies who need to know, and involving children, young people, parents, families and carers appropriately
  • using our procedures to manage any allegations against staff and volunteers appropriately
  • creating and maintaining an anti-bullying environment and ensuring that we have a policy and procedure to help us deal effectively with any bullying that does arise
  • ensuring that we have effective complaints and whistleblowing measures in place
  • ensuring that we provide a safe physical environment for our children, young people, staff and volunteers, by applying health and safety measures in accordance with the law and regulatory guidance
  • building a safeguarding culture where staff and volunteers, children, young people and their families, treat each other with respect and are comfortable about sharing concerns.

Contact details

Senior Safeguarding Officer:

Paula Watson


The SSO is the senior manager with primary responsibility for managing and reporting safeguarding concerns and for putting into place and monitoring policies, procedures and daily practice to safeguard children and adults at risk in the organisation.

The Academy Safeguarding & Club DSO contact at the club is Lee-Ann Brewer 07949 814505. The DSO is the designated person with primary responsibility for managing and reporting safeguarding concerns and to ensure there is good daily practice to safeguard children and adults at risk in the organisation. The Academy Player Care officer is Tom Calvert 07963 080219

Bradford City FC Community Foundation DSO is Lizzie Saunderson 07469 234066

If you prefer to report an incident by email please contact

If there are any concerns about any of the above named people then any of the external agencies can be contacted or Ryan Sparks (CEO) can be contacted at

If you have serious concerns about the immediate safety of the child or young person contact the Police or Social Services. Record the name of the person you spoke to and tell your DSO what you have done.

Bradford Council Children Safeguarding Services During Working Hours: Monday to Thursday 8:30am to 5:00pm, Friday 8:30am to 4:30pm First Contact Team:01274  437500– out of hours 01274 431010

Bradford Council Adult Safeguarding Services During Working Hours: Monday to Thursday 8:30am to 4:30pm, Friday 8:30am to 4:00pm First Contact Team:01274  431077– out of hours 01274 431010   

West Riding FA: out of hours 07912 309565

FL Child Protection Advisor: 01772 325 811/07795 628 379  

FA Safeguarding Team: 0800 169 1863 or via 

English Football League Trust on 07583491701

NSPCC Helpline number: 0808 800 5000/


Document Ref:

Safeguarding Children Policy



Date of version:

August 2022


Paula Watson

Approved by:

Ryan Sparks - Chief Executive Officer 

Confidentiality level:

Internal, Public

Amendment History




Details of Amendment



James Mason

Initial Release

February 2019


Paula Watson

update following EFL audit visits

July 2019


Paula Watson

Annual Review

November 2019


Paula Watson

to comply with EFL checklist

September 2020


Paula Watson

To update to comply with KCSIE 2020

March 2021


Paula Watson

New CEO, add in of whistleblowing paragraph

September 2021


Paula Watson

Updated following feedback from the Barnados Safeguarding Audit

August 2022


Paula Watson

Annual Review, included link to 2022 KCSIE

Bradford City AFC is fully committed to the safeguarding and welfare of children, young people, young players, vulnerable adults, vulnerable groups and expects all staff, players and volunteers to share this commitment.  

The Club makes provisions for children and young people, young players and adults at risk (Vulnerable Groups) ensuring that:

  • The welfare of these groups is paramount.
  • All children, whatever their age, culture, disability, gender, language, racial origin, religious belief and/or sexual identity have the right to safety and protection from abuse and harm.
  • Prevent policies and processes are in place for the protection of vulnerable groups from radicalisation.
  • All suspicions and allegations of abuse will be taken seriously and responded to swiftly and appropriately.
  • All staff, players and volunteers working for the club have a responsibility to report concerns to the Senior Safeguarding Manage and Designated Safeguarding Officers.
  • Safeguarding is everyone’s responsibility; the club aims through its policy and practises to create a culture of vigilance and ensuring all concerns are reported.

Legal Framework

This policy has been drawn up on the basis of law and guidance that seeks to protect children, namely;

  • Children Act 1989 & Children Act 2004
  • Sexual Offences Act 2003
  • Health & safety at work Act 1974
  • Modern Slavery at work act 2015
  • Private Fostering Regulations 2005
  • Equality Act 2010
  • Management of health & safety at work Regulations 1999
  • Working Together 2018
  • Keeping Children Safe in Education 2020
  • The Counter-Terrorism and Security Act 2015
  • Female Genital Mutilation Act 2003
  • General Data Protection Regulations 2018
  • Protection of Freedoms Act 2012
  • Education Act 2002
  • General Data Protection Regulations 2018

Useful Contact Details

Senior Safeguarding Officer:

Paula Watson


The SSO is the senior manager with primary responsibility for managing and reporting safeguarding concerns and for putting into place and monitoring policies, procedures and daily practice to safeguard children and adults at risk in the organisation.

The Academy Safeguarding & Club DSO contact at the club is Lee-Ann Brewer 07949 814505. The DSO is the designated person with primary responsibility for managing and reporting safeguarding concerns and to ensure there is good daily practice to safeguard children and adults at risk in the organisation. The Academy Player Care officer is Tom Calvert 07963 080219

Bradford City FC Community Foundation DSO is Lizzie Saunderson 07469 234066

If you prefer to report an incident by email please contact

If there are any concerns about any of the above named people then any of the external agencies can be contacted or Ryan Sparks (CEO) can be contacted at

If you have serious concerns about the immediate safety of the child or young person contact the Police or Social Services.  Record the name of the person you spoke to and tell your DSO what you have done.

Bradford Council Children Safeguarding Services During Working Hours: Monday to Thursday 8:30am to 5:00pm, Friday 8:30am to 4:30pm First Contact Team:01274  437500– out of hours 01274 431010

Bradford Council Adult Safeguarding Services During Working Hours: Monday to Thursday 8:30am to 4:30pm, Friday 8:30am to 4:00pm First Contact Team: 01274  431077– out of hours 01274 431010   

West Riding FA: out of hours 07912 309565

FL Child Protection Advisor: 01772 325 811/07795 628 379  

FA Safeguarding Team: 0800 169 1863 or via 

English Football League Trust on 07583491701

NSPCC Helpline number: 0808 800 5000/

Policy Statement: see commitment statement for full details

Bradford City FC recognises its duty of care to safeguard all children, young people and young players, vulnerable adults/groups involved in activities organised by ourselves from harm.  All children have the right to protection, and the needs of disabled children and others who may be particularly vulnerable must be taken into account.  We will do their utmost to ensure the safety and protection of all children/groups involved in activities through adherence to the safeguarding guidelines adopted by the Club. All young people are informed at induction into the academy about safeguarding, our policies and how to report any concerns. Young people friendly leaflets and advice posters are available, and there is there is a player care officer who is based at the Academy to support all young people (Tom Calvert)      


A child is defined as under the age of 18 (The Children Act 1989).  However, for the purpose of the Club’s Safeguarding policies and practices for home match day supporters, when referring to a child, the policies refer to a person under 14 years of age. Supporters under 14 years of age are not allowed to enter the stadium without a qualifying adult (age 18-years and over). As a result, and in line with reasonable adjustments, any supporter who is under 14 years of age must attend with their parent or guardian. Supporters over 14 years and under 18 years are allowed to enter the stadium unaccompanied however they are not allowed to be responsible for another supporter. Only supporters aged 18 years and over can be responsible for a supporter under the age of 18 years.

Adults at Risk are defined as an adult (person aged 18 or over) who is receiving one of the following services; health care; relevant personal care; social care work; assistance in relation to general household matters by reason of age, illness or disability; relevant assistance in the conduct of their own affairs or conveying (due to age, illness or disability in prescribed circumstances). We have a separate adults at risk policy.

Staff or employees is defined as any member of the workforce either paid or unpaid.

Vulnerable Groups is defined as the collective term used when talking about or referring to children, young people and adults at risk as a whole. We recognise that children with special educational needs and disabilities can face additional safeguarding challenges, and we have a risk assessment process in place for any such circumstances.


The aim of our Safeguarding Policy is to promote good practice and to enable staff to ensure that we:

  • Provide children, young people, young players, adults at risk, (vulnerable groups) with appropriate safety and protection whilst in our care.
  • Undertake to provide relevant safeguarding training, delivered by appropriate training providers as appropriate to their role for staff, players and volunteers.
  • Allow staff/volunteers to make informed and confident responses to specific safeguarding issues.
  • Provide education and awareness raising, to young players and parents to understand their role in safeguarding.


This policy covers all activities within the; Stadium, Training Ground, and Academy. The community foundation operate their own Safeguarding policies and processes in line with the code of capability.

Promoting good practice  

Child abuse, physical, emotional, neglect and in particular sexual abuse, can result in strong emotions in those facing such a situation.  It is important to understand these feelings and not allow them to interfere with your judgement about any action to take.

Abuse can occur within many situations including the home, school and the footballing environment.  Some individuals will actively seek employment or voluntary work with young people/young players in order to harm them.  A coach, instructor, teacher, official or volunteer may have regular contact with young people/young players and be an important link in identifying situations where a young person needs protection.

Any concern regarding poor practice should be reported. There is a separate low level concern policy that should be read alongside this.

If it is brought to the attention of the Club that a child joining the activities has been subject to child abuse outside the footballing environment, we recognise that football can play a crucial role as part of a care plan or in improving a child’s self esteem.  In such instances the Club will work with the referral agencies to ensure the child receives the appropriate support.

At Bradford City AFC, we recognise the need for safeguarding to be inherent and part of the culture and values demonstrated by all staff.

There is an increased focus on mental health

  • Staff are “well placed” to identify behaviour suggestive of a mental health problem or being at risk of developing one.
  • All staff have an awareness of mental health problems as an indicator of abuse, neglect or exploitation.
  • Where there is a safeguarding concern follow the child protection procedure

Good practice guidelines

All personnel are encouraged to demonstrate exemplary behaviour to safeguard children and vulnerable groups, to report any concerns about the welfare of a child and also to protect themselves from allegations. 

We endeavour to:

  • Always respond to any request to complete or update your DBS Criminal Records Check
  • Always inform the HR Department in respect of your behaviour with regard to any investigation, allegation or arrest which may have an impact upon the role you have in working with children or vulnerable groups.
  • Always work in an open environment; for example, avoid private or unobserved situations and encourage an open environment, ie no secrets.
  • Treating all young people/young players/vulnerable adults/groups equally and with respect and dignity.
  • Always putting the welfare of each young person first before winning and achieving goals.
  • Always maintaining a professional relationship with young people and players; for example, never have an intimate relationship with a child U18 (even if they are over 16 years old) when you are responsible for their supervision, care, support or coaching.
  • Always maintaining a professional relationship with vulnerable adults; for example, never have an intimate relationship with a vulnerable person (even if they are over 16 years old) when you are responsible for their supervision, care, support or coaching.
  • Building balanced relationships based on mutual trust which empowers children to share in the decision-making process.
  • Recognise children with social workers may continue to be vulnerable and be educationally disadvantaged in attendance, learning, behaviour and mental health and to use this information to inform the response to further safeguarding concerns (e.g. absence, missing) and support
  • Making football fun, enjoyable and promoting fair play.

Coaching Contact

  • Ensure that if any form of manual/physical contact is required, it should be provided openly and according to coaching guidelines provided by the EFL Safer Working Practices Document and in line with the Football League Child Protection Guidance. Care is needed as contact may be difficult to maintain when a child is constantly moving. Young people/young players should always be consulted and their agreement gained. Some parents are becoming increasingly sensitive about manual support and their views should be carefully considered.
  • All caregivers must be subject to DBS checks at the highest level.
  • All staff should be vigilant and ensure adults around children act in accordance with the clubs standards. Staff are also responsible for those who enter changing rooms, etc.
  • Ensure that at tournaments or residential events, the accommodation guidelines are followed.
  • Being an excellent role model – this includes not smoking, not drinking alcohol, not using drugs or not using bad language in the company of children/young people/young players/vulnerable groups.
  • When coaching gives enthusiastic and constructive feedback recognising the development needs and capacity of young people/young players and vulnerable adults/groups – avoid excessive training or competition and not pushing them against their will.
  • Secure parental consent in writing to act, if the need arises, in emergency circumstances to give permission for the administration of medication or emergency treatment in line with the information advised on the current ‘Parental Consent Form’ as amended from time to time.
  • Keep a written record of any injury or incident that occurs, along with the details of any treatment given and/or action taken.
  • Advise parents, the DSO on any issue in relation to any treatment of children or vulnerable groups and to log such details on an incident/accident report form.
  • Request written parental consent if Club/Foundation Officials are required to transport children/young people/young players/vulnerable adults/vulnerable groups in their cars and ensure that coaches/staff are accompanied by another member of staff. This should be avoided unless absolutely necessary.

Practices to be avoided

The following should be avoided except in emergencies. If cases arise where these situations are unavoidable they should only occur with the full knowledge and consent of someone in charge in the Club or the child’s parents/guardian. For example, a child sustains an injury and needs to go to hospital, or a parent fails to arrive to pick a child up at the end of a training session/match:

  • Never taking children to your home where they will be alone.

The following should never be sanctioned. You should never:

  • Share a room with any under 18s.
  • Engage in rough, physical or sexual provocative games, including horseplay.
  • Allow or engage in any form of inappropriate touching.
  • Allow children to use inappropriate language unchallenged.
  • Make sexually suggestive comments to a child, even in fun.
  • Reduce a child to tears as a form of control.
  • Allow allegations made by a child to go unacknowledged, unchallenged, unrecorded or not acted upon.
  • Do things of a personal nature for children or vulnerable adults that they can do for themselves

Staff should avoid taking on any caring responsibilities for which you are not appropriately trained and for which consent forms have been obtained.

Responding to allegations

It is not the responsibility of anyone employed by Bradford City Football Club, in a paid or unpaid capacity to decide whether or not the alleged harm or abuse has taken place.  However, it is their responsibility to act on any concerns through contact with the appropriate authorities.

We will ensure that all staff/volunteers are fully supported and protect anyone, who in good faith, reports his/her concern that a colleague is, or may be, harming or abusing a child.  

Any Concern should be documented in writing on the Safeguarding Reporting Form or via the TOOT TOOT reporting tool and sent to either the DSO or SSO. All verbal conversations should be documented on this form or on additional sheets if necessary.

Where there is a complaint against a member of staff there may be three types of investigation (internal and external):

  • A criminal investigation.
  • A safeguarding investigation.
  • A disciplinary or misconduct investigation.

 The results of the Police and safeguarding investigation may well influence the disciplinary investigation, and/or any future action, but not necessarily.

Suspected Abuse

  • Any suspicion that a child has been harmed or abused by either a member of staff or volunteer should be reported to the DSO, who will take such steps as considered necessary to ensure the safety of the child in question and any other child who may be at risk.
  • The DSO will refer the allegation to the Social Services Department who may involve the Police, or alternatively go directly to the Police if out of hours.
  • Contact with the parents or carers of the child will be discussed with the appropriate authorities, and a decision will be made about which is the right organisation to make contact with the parents or carers of the child in order to inform them of any disclosure. This will be done as soon as practicable after discussion with the appropriate authorities.


All information imparted to a member of staff will be treated in confidence.  Confidentiality is a key issue in the lives of young people and vulnerable adults/groups.  They may trust a member of staff with issues of a personal nature and wherever possible their confidences should be respected.  Staff must not make promises of confidentiality they may be unable to keep.

Furthermore, staff should always make any complainant fully aware of any situation where confidentiality must not be maintained as in a case of a concern for the protection of children or vulnerable adults or the welfare of either.  

Young people or vulnerable adults may disclose information that is difficult for the member of staff to deal with without further advice/support, or which must be reported to statutory agencies.  In this case the complainant should be told that the situation will be discussed with the DSO with a speciality in that area, or with the Line Manger, but confidentiality will be maintained if possible.   

Training Opportunities

All staff will receive an annual safeguarding Essentials module. The DSO and SSO will attend EFL and Local Authority training. There will be a training needs analysis and safeguarding workforce plan for all employees who directly work with children.

All staff working directly with young people should also read Keeping Children Safe in Education (2022) Guidance  and should all sign and understand the Club’s Staff code of conduct.

Procedures and Safety Measures for online learning:

The Club expects all staff and players to adhere to the relevant policy boundaries must be maintained at all times. We have put extra measures in place to reduce the risks in relation to online learning which include:

  • All contact online being observable and interruptible
  • Staff and children must wear suitable clothing as should anyone else in the household
  • Any computers being used should be in appropriate areas, for example not in bedrooms and the background should not be blurred
  • Online teaching will not be carried out on a one to one basis and will be done in a group setting with several players present,
  • Another adult will be invited to be present in the room
  • All communication provided will have an educational purpose
  • Language must be professional and appropriate, including any family members in the background
  • The Club will record online teaching/instruction sessions. Players and parents will be informed that sessions are being recorded in advance of doing so.
  • All sessions provided will be via the Clubs I.T platform (for example remote desktop) or Wi-Fi (where possible)

Mental health:

Negative experiences and distressing life events, such as the current circumstances, can affect the mental health of us all. Players who are struggling under the current circumstances should contact the Club safeguarding staff as outlined above. Support can also be accessed through a number of national organisations including:

The Samaritans             Tel: 116 123        

ChildLine:                                 Tel: 0800 1111

NSPCC:                         Tel: 0808 800 5000

Mind:                                      Tel: 0300 123 3393

PFA:                                         Tel: 07500 000 777

Club Chaplain: Ollie Evans          Tel: 07596 694758

Online safety:

It is important that internet safety and security messages are re-enforced during this time when we are expecting young people to be online more often. They may also be increasing their usage on devices during their own free time during this lockdown period. It is important that both players and parents are aware of the help and support available should they be concerned about something they have seen or experienced online. These include:

UK Safer Internet Centre             


Internet Matters                         




Information Sharing

Bradford City AFC is committed to sharing information for the purposes of safeguarding and promoting the welfare of children and young people in line with Working Together (2013) and with respect for The General Data Protection Regulations (2018).  Any decision to break confidentiality should always be preceded by staff informing the complainant of what is about to happen and the reason for the decision.  The staff member should also try to seek the consent of the person who makes the disclosure.  There will be no breach of confidence if the person to whom a duty of confidence is owed, consents to the disclosure.  Staff should, in the first instance, seek the consent from the person if considering sharing information with other agencies.  It is therefore essential that members of staff understand the balance between the need for confidentiality and the need for the sharing of information. For that reason, they must not promise absolute confidentiality to the person who discloses any concern or allegation.  Information which is considered important in protecting the safety and welfare of the child or vulnerable adult will be shared by the Club and Foundation with the appropriate statutory and regulatory agencies in order to seek help and keep those involved safe.

If a person discloses information and asks for it to be kept confidential then this person cannot be told that information (disclosure) is totally confidential since it has to be passed on or referred for help to be sought.  

Information should be stored in a secure place with limited access to designated people in line with data protection laws, eg, that information is accurate, regularly updated, relevant and secure.

Every effort should be made to ensure that confidentiality is maintained for all concerned.  Information should be handled and disseminated on a need to know basis only.  This includes (but is not limited to) the following people:

  • DSOs.
  • The parents/guardian of the person who is alleged to be abused (only with guidance from statutory agencies).
  • The person making the allegation.
  • Social Services/Police.
  • Chief Executive Officer
  • Department Head/Direct Line Manager.
  • The alleged abuser (and parents if the alleged abuser is a child) *.

 Reporting Procedures

  • The FA/EFL should be informed of any serious safeguarding concern or complaint in order that they may consider the risk posed across football.


If you’re worried about poor or unsafe safeguarding practices, or potential failures in the club or Academy, talk to the Designated safeguarding Lead, any senior leader, or the CEO. If you feel unable to talk to someone in the club you can call the NSPCC whistleblowing helpline on 0800 028 0285 oe email:

Historic Complaints

Allegations of harm or abuse may be made some time after the event, eg by an adult who was abused as a child or by a member of staff who is still currently working with children.  Where such an allegation is made we will follow the procedures as detailed in this policy and report the matter directly to the Police or Social Services.  

Other policies:

We have a separate prevent policy which can be accessed on the staff drive or by request.

There is a separate bullying and harassment policy which will be dealt with as per the club disciplinary and grievance procedures (set out in the employee handbook)

These include but are not limited to:

Equal opportunities Policy

Health & safety

Complaints & Whistleblowing Policy



Social media policy

Transport Policy

Staff induction policy/process

Acceptable IT use Policy

Preventing Radicalisation

Safe Recruitment procedures

All policies are reviewed annually or after any incident, by the senior safeguarding officer and all safeguarding stakeholders.

Information about types of abuse

Defining Abuse

Child abuse is any form of physical, emotional or sexual mistreatment or lack of care that leads to injury or harm.  

Child abuse and neglect are generic terms encompassing all ill-treatment of children as well as cases where the standard of care does not adequately support the child’s health or development. 

Children may be abused or suffer neglect through the infliction of harm, or through the failure to act to prevent harm.  Abuse can occur in a family or an institutional or community setting.  The perpetrator may or may not be known to the child. 

Abuse can happen to a child regardless of their age, gender, race or ability.  Abusers can be adults (male or female) and other young people and are usually known to and trusted by the child and family.

Physical abuse: Any deliberate act causing injury or trauma to another person, for example, hitting, slapping, pushing, kicking, burning, giving a person medicine that they do not need and/or that may harm them or application of inappropriate restraint measures.

Emotional abuse: Any act or other treatment which may cause emotional damage and undermine a person’s sense of well-being, including persistent criticism, denigration or putting unrealistic expectations on vulnerable groups, isolation, verbal assault, humiliation, blaming, controlling, intimidation or use of threats.

Sexual abuse: Any act which results in the exploitation of children and adults at risk, whether with their consent or not, for the purpose of sexual or erotic gratification. This may be by an adult or by a young person who is intellectually, emotionally, physically or sexually more mature than the victim. This includes non-contact activities, such as indecent exposure, involving children or adults at risk in witnessing sexual acts, looking at sexual images/pornography or grooming them in preparation for abuse (including via the internet). Whilst legally Children aged sixteen have reached the age of consent for sexual activity, it is unacceptable for any member of Staff to abuse their relationship of trust for sexual gratification.

Child exploitation & Child sexual exploitation:

All staff to be aware safeguarding incidents/ behaviours can occur outside school or college or be associated with outside factors. CSE and CCE are forms of abuse and both occur where an individual or group takes advantage of an imbalance in power to coerce, manipulate or deceive a child into sexual or criminal activity. Missing education can also be a sign of CCE, including involvement in County Lines

Peer-on-peer abuse: Children and young people can be taken advantage of or harmed by adults and by other Children. Peer-on-peer abuse is any form of physical, sexual, emotional and financial abuse, and coercive control, exercised between Children and within Children’s relationships (both intimate and non- intimate). All incidents of this and Sexting will be followed up. there is an inappropriate images policy in place at the club. Definition now widened to include  Bullying (including cyberbullying), Upskirting and abuse within intimate partner relationships

Neglect: Ongoing failure to meet the basic needs of children and/or adults at risk. Neglect may involve; failing to provide adequate food, shelter including exclusion from home or abandonment, failing to protect them from physical and emotional harm or danger,or the failing to ensure access to appropriate medical care or treatment. It may also include neglect of or unresponsiveness to,basic emotional needs.

In an activity setting, it may involve failing to ensure that children and/or adults at risk are safe and adequately supervised or exposing them to unnecessary risks.

Grooming: Grooming is defined as developing the trust of an individual and/or their family for the purposes of sexual abuse, sexual exploitation or trafficking. Grooming can happen both online and in person.

Radicalisation: The process by which a person comes to support terrorism and forms of extremism leading to terrorism. Anybody from any background can become radicalised. The grooming of children and/or adults at risk for the purposes of involvement in extremist activity is a serious safeguarding issue.

Terrorism is an action that endangers or causes serious violence to a person/people; causes serious damage to property; or seriously interferes or disrupts an electronic system. The use or threat must be designed to influence the government or to intimidate the public and is made for the purpose of advancing a political, religious or ideological cause.

Channel is a voluntary, confidential support programme which focuses on providing support at an early stage to people who are identified as being vulnerable to being drawn into terrorism. Prevent referrals may be passed to a multi-agency Channel panel, which will discuss the individual referred to determine whether they are vulnerable to being drawn into terrorism and consider the appropriate support required. A representative from the school or college may be asked to attend the Channel panel to help with this assessment. An individual’s engagement with the programme is entirely voluntary at all stages. 

Female genital mutilation (FGM): Involves procedures that intentionally alter or injure female genital organs for non-medical reasons. The procedure has no health benefits for girls and women. The Female Genital Mutilation Act makes it illegal to practise FGM in the UK or to take girls who are British nationals or permanent residents of the UK abroad for FGM whether or not it is lawful in another country.

Bullying: Repeated behaviour intended to intimidate or upset someone and/or make them feel uncomfortable or unsafe, for example, name calling, exclusion or isolation, spreading rumours, embarrassing someone in public or in front of their peers, threatening to cause harm, physically hurting someone or damaging their possessions.

Cyberbullying: The use of technology to harass, threaten, embarrass, humiliate, spread rumours or target another person. By definition, it occurs among Children. When an adult is the victim, it may meet the definition of cyber harassment or cyberstalking. Bullying as a result of any form of discrimination:

Bullying because of discrimination occurs when motivated by a prejudice against certain people or groups of people. This may be because of an individual’s ethnic origin, colour, nationality, race, religion or belief, gender, gender reassignment, sexual orientation or disability. Actions may include unfair or less favourable treatment, culturally insensitive comments, insults and ‘banter’.

Poor practice: This is behaviour that falls short of abuse but is nevertheless unacceptable. It is essential that poor practice is challenged and reported even where there is a belief that the motives of an individual are well meaning. Failure to challenge poor practice can lead to an environment where abuse is more likely to remain unnoticed. Incidents of poor practice occur when the needs of the child and/or adult at risk are not afforded the necessary priority compromising their welfare, for example, allowing abusive or concerning practices to go unreported, placing them in potentially compromising and uncomfortable situations, failing to ensure their safety, ignoring health and safety guidelines, giving continued and unnecessary preferential treatment to individuals.

Hazing: Any rituals, initiation activities, action or situation, with or without consent, which recklessly, intentionally or unintentionally endangers the physical or emotional well-being of Vulnerable Groups

Infatuations: Vulnerable Groups may develop an infatuation with a member of Staff who works with them. Such situations should be handled sensitively to maintain the dignity and safety of all concerned. Staff should be aware that in such circumstances, there is a high risk that words or actions may be misinterpreted and that allegations could be made against Staff. Staff should therefore

ensure that their own behaviour is above reproach. A member of Staff who becomes aware that a Child or Adult at Risk may be infatuated with him/ her, or with a colleague, should discuss this at the earliest opportunity with the Club Designated Safeguarding Officer (or the Club Senior Safeguarding Manager in his/her absence).

‘honour-based’ abuse: Shift from so-called ‘honour-based’ violence to include incidents or crimes committed to protect or defend the honour of the family and/or the community. Incorporates FGM, forced marriage, breast ironing and similar. Wider definition than the previous violence based model similar to the shift in perception of domestic abuse rather than just domestic violence

Domestic violence: Any incident or pattern of incidents of controlling, coercive or threatening behaviour, violence or abuse between those aged sixteen or over, who are or have been intimate with partners or family members regardless of gender or sexuality. This can encompass but is not limited to psychological, physical, sexual, financial, emotional abuse and so called ‘honour’ based violence. All children can witness and be adversely affected by domestic abuse in the context of their home life where domestic abuse occurs between family members. Exposure to domestic abuse and/or violence can have a serious, long lasting emotional and psychological impact on children. In some cases, a child may blame themselves for the abuse or may have had to leave the family home as a result”

Fabricate or induced illness: Fabricated or Induced Illness is easiest understood as illness in a child which is fabricated by a parent or person in loco parentis. The child is often presented for medical assessment and care, usually persistently, often resulting in multiple medical procedures. Acute symptoms and signs of illness cease when the child is separated from the perpetrator.

Forced Marriage: A marriage in which one or both spouses do not (or in the case of some adults with learning or physical disabilities or children, cannot) consent to the marriage and duress is involved. Duress can include physical, psychological, financial and sexual pressure. A Forced Marriage is different from an arranged marriage, which is a marriage entered into freely by both parties, although their families take a leading role in the choice of partner. The Anti-social Behaviour, Crime and Policing Act

2014 made it a criminal offence (which can result in a sentence of up to 7 years in prison) to force someone to marry.

Private fostering: A privately fostered child is a child under 16 (or 18 if disabled) who is cared for by an adult who is not a parent or close relative where the child is to be cared for in that home for 28 days or more. Close relative is defined as “a grandparent, brother, sister, uncle or aunt (whether of the full blood or half blood or by marriage or civil partnership) or step-parent.'' A child who is looked after by a local authority or placed in a children’s home, hospital or school is excluded from the definition. In a private fostering arrangement, the parent still holds Parental Responsibility and agrees the arrangement with the private foster carer. A child (as per definition above) placed with a host family for 28 days or more is in a private fostering arrangement and therefore Clubs with host families should inform and work with their local authority ensuring that they meet legislative and local procedural requirements.

County Lines: County lines is a term used to describe gangs and organised criminal networks involved in exporting illegal drugs into one or more importing areas within the UK, using dedicated mobile phone lines or other form of “deal line”. They are likely to exploit children and adults at risk to move and store the drugs and money and they will often use coercion, intimidation, violence (including sexual violence) and weapons. Child Criminal Exploitation is common in county lines and occurs where an individual or

group takes advantage of an imbalance of power to coerce, control, manipulate or deceive a child or young person under the age of 18. The victim may have been criminally exploited even if the activity appears consensual. Child Criminal Exploitation does not always involve physical contact; it can also occur through the use of technology. Criminal exploitation of children is broader than just county lines, and includes for instance children forced to work on cannabis farms or to commit theft.

This policy is written is produced and written to outline Bradford City AFC's ticketing strategy with the aim that it assists the safety management operation, and that commercial considerations alone do not compromise the efforts of the safety management team. 

Document Ref: 

       Ticketing Policy 



Date of version: 

June 2022 


Paula Watson, Marco Townson 

Approved by: 

Ryan Sparks - Chief Executive Officer 

Confidentiality level: 


Amendment History 




Details of Amendment 

February 2019 


Paula Watson 

Initial Release 

July 2019 


Paula Watson 

To bring in line annual July review 

August 2021 


Marco Townson 

Inclusion of Direct Debit Scheme & e-tickets 

June 2022 


Paula Watson 

Comp Ticket Policy added in 


  1. All sections of the ground, aisle, rows and individual seats will be clearly marked or numbered as per the ground plan and ticketing information. This will be inspected annually and reviewed wherever brought to our attention.  
  1. The ticketing strategy will be discussed at every pre match meeting held with safety, operational, and commercial teams before every fixture. Any amendments will be done on a risk assessed basis. 


  1. The Club takes its responsibility for the safeguarding of children seriously, therefore any supporter under 14 years old must be accompanied by, and seated with, a qualifying adult, parent or guardian, (age 18 years and over). Where seats directly together are not available, the Club will decide based on the proximity of the nearest seat, and the decision is not negotiable. 
  1. A maximum of two under 11s season/match tickets can be purchased with an Adults season/match ticket. The club may use its discretion to judge each case on an individual basis where supporters request for more than 2 under 11s season/match tickets per adult. Please contact if you want us to consider such a request. 
  1. Babes in Arms policy: Children under the age of 2 years of age will be admitted free of charge into the stadium subject to one child under 2 per full paying adult.  The responsibility for the infant or baby’s welfare, comfort and safety always lie entirely with the parent during the match, pre and post-match activities and always while on the footprint of the Utilita Energy Stadium or any facilities on the periphery of the stadium whether or not that area is controlled by the football club. Specifically, parents must be aware there are risks to consider including, for example, the danger associated with a ball travelling at speed into the crowd, the impact of crowd noise on your baby and the potential for adverse weather. Therefore, the Club would recommend that infants and babies are not taken into sections of the stadium that are directly behind the goal in the North Stand Kop or South Stand or in the lower section of the West Stand.  Within the West Stand, access to banqueting rooms may be allowed with one parent if the child becomes fractious or unsettled by the behaviour of the crowd or the noise while the match takes place. The Club has only limited baby-changing facilities available within the stadium. The Club is unable to offer any storage facilities for prams or buggies. Bradford City Football Club confirms that admittance of an infant or baby to a match is entirely at the discretion of the parents who make an informed decision in this regard following the outlining of the risk factors to them. We accept no liability in the event of a child being harmed in any way by one of the risk factors listed above or any other incident in the stadium. Children aged over 2 are required to hold a season ticket or match ticket. 
  1. Where a large number of children are in attendance the safety officer will look at stewarding levels and the stewarding experience assigned to those areas of the ground. 
  1. At every match there is a matchday safeguarding officer in attendance who will support in any instances where there are unaccompanied children, or in the case of any child being denied access to the ground. 

Ticket Redistribution/ third party sales 

  1. Conditions of use for tickets are readily available at the ticket office and online on both the club website and the ticketing website.  
  1. Season/Match Tickets are issued for your personal use and you shall not resell, dispose of, assign, (save as set out in clause 3.2 below) transfer or lend or otherwise deal with the Season Ticket or the benefit of it to any other person without the prior written consent of the Club. Further you shall not use the Season/match Ticket for any commercial purpose. The reference to reselling the Season/match Ticket includes reference to offering to sell a Season/match Ticket (including, without limitation, via any website or online auction site), exposing a Season Card for sale, making a Season/match Ticket available for sale by another person and advertising that a Season/match Ticket is available for purchase. For the avoidance of doubt (and by way of example only) this Season/match Ticket may not be offered as a prize in any promotion or competition nor transferred, lent or sold to any third party as part of a hospitality or travel package, given to a third party who agrees to buy another good or service, or used for any other commercial purpose or disposed of in any other way, save as expressly authorised by The Football League or the Club.  
  1. All concessionary Season/match Tickets must be used by a person of the age/concession category to which the Season Ticket is assigned in accordance with Clause 6. In the event of a person entering the Ground, or attempting to enter the Ground, with a concessionary Season/match Ticket for which he/she does not qualify the Season/match Ticket and relevant Season/match Ticket purchasing account will be suspended in accordance with Club policy and no refund will be given. The Club shall have the right to terminate the Season/match Ticket without liability and the Season/match Ticket holder may be refused future access to the Ground at the Club’s discretion. Further, any Season/match Ticket issued free of charge to a companion of a disabled or vulnerable supporter to enable such disabled or vulnerable supporter to attend Matches is only valid if the disabled or vulnerable person is present at the time and point of entry and throughout the duration of the Match. Concessionary Season Tickets may be upgraded for use by a Guest on a single match basis subject to availability, but such upgrade must be completed prior to the Season Ticket being presented at a turnstile.  
  1. You may only resell or transfer the Season/match Ticket to a Guest with the express written consent of the Club given at the Club’s absolute discretion. No such resale or transfer will be permitted except where the same takes place in respect of an individual match and in consideration of no payment or benefit in excess of the face value of a ticket to that Match and such transfer does not take place during the course of any business or for the purpose of facilitating any third party’s business save for any secondary ticketing operator expressly approved by the Club. Such resale or transfer to any Guest is hereby provided to be subject to the Terms and Conditions of Entry which will (save for any rights to transfer under this clause) apply to that Guest as if he/she was the original purchaser of the Season/match Ticket (and you must inform the Guest of this).  
  1. The unauthorised sale or disposal of tickets (including Season Tickets) is a criminal offence under section 166 of the Criminal Justice and Public Order Act 1994, as amended by the Violent Crime Reduction Act 2006. The Club will inform the police if it becomes aware that Season Tickets are being sold or disposed of illegally and will press charges against those breaking this law. If you are convicted of a ticket touting offence, or we reasonably suspect you have committed a ticketing offence, we will notify the relevant Football Authority who may in turn notify other Premier League/Football League Clubs and/ or the relevant law enforcement authorities. The information that we share may include your personal data, information about the offence and about ticket purchases (including payment details). We will use this to identify and prevent ticketing offences and disorder at matches.  
  1. The Season/match Ticket will always remain the property of the Club and must be produced together with evidence of your identity if required to do so by any official, steward or employee of the Club or any police officer. The Club reserves the right to require the immediate return of the Season/match Ticket.  
  1. Any Season/match Ticket obtained or used in breach of the Terms & Conditions of Entry shall be automatically void and all rights conferred or evidenced by such Season Ticket shall be nullified. Any person seeking to use a Season/match Ticket in breach of the Terms and Conditions of Entry in order to gain entry to the Ground or remain at a Match will be a trespasser and will be refused entry to, or ejected from, the Ground in respect of a Match and/or the cancellation, suspension or withdrawal of this Season Ticket. In the event of any cancellation, suspension or withdrawal in accordance with this clause  

Physical ticket information and design 

  1. The reverse of the ticket shows ground plans, with names of stands and blocks and turnstile numbers. 
  1. The front of the ticket shows block numbers and corresponding turnstile entrances. This information is on the ticket part which is retained after entrance to the ground. 
  1. Additionally the front of the ticket contains a QR code which is individually numbered and can be blocked where required. 
  1. Ground maps are situated around the ground perimeter and all turnstiles are clearly labelled. 

‘e-ticket’ information and design 

  1. The ‘e-ticket’ is sent via electronic mail to the purchasing customer's email address and contains a QR code to gain access to the stadium. The QR code is individually numbered and can be blocked where required. 
  1. You will not receive a physical copy of the ‘e-ticket’ 
  1. It is the responsibility of any supporter who decides to print their ‘e-ticket’ that it is easily readable by the Clubs access control system. 

Season Tickets on Direct Debit Scheme 

  1. If a season ticket is purchased under the direct debit scheme, failure to keep direct debit payments up to date may result in your season ticket being cancelled. The club reserves the right to re-sell your allocated seat should you default on payments. 
  1. Your season ticket will not be activated unless all requested Direct Debit Payments have been honoured. Should any Direct Debits be returned to us unpaid by the bank, your season ticket will be immediately deactivated. Your season ticket will only be reactivated after all outstanding payments have been resolved. 
  1. You may be refused season ticket benefits should your direct debit payments not be up to date. These benefits include but are not limited to away priority on away or cup ticket purchases, and loyalty points. 
  1. If any of your direct debits are not honoured when presented for payment the Club reserves the right to charge a fee of £20 ("Late Payment Fee") and you will be contacted for payment. A replacement payment for the amount of the direct debit not honoured together with the Late Payment Fee must be received within fourteen days of notification. If your direct debit fails for a third time in a season, the option to pay by direct debit may be withdrawn. If you wish to carry on with your season ticket then you will have to pay the balance remaining in full. 
  1. In the event that there are any behind closed doors fixtures or that there are any restrictions on capacity due to social distancing, or the season ends without all scheduled league games having been played, you must keep up with your direct debit payments. If there are any pro-rata refunds or credits to be made to your Bradford City AFC ‘on-Account’ then these will be completed separately from your season ticket payments. 
  1. No Deposits, Direct Debit payments or Late Payment Fees will be refunded under any circumstances during a non-restricted season. This doesn’t affect the terms and conditions set out in point 5 above regarding pro-rata refunds and credits for matches which have been played behind closed doors, under social distanced restrictions or if the season ends without all scheduled games having been played. 
  1. Any notice or other information we may need to send to you under the terms of this instalment offer will be sent by second class post to the address you have completed in the application form or that which we have registered on the ticketing system. 

Postponed or Cancelled Event 
All spectators at every game will have match tickets; fans should be informed to retain their tickets and observe the Club’s website the following day for an announcement. 

Season ticket holders will be unaffected as their season tickets will apply for the rearranged game. 
Persons who have purchased seat tickets should retain their ticket portion for the rearranged game. 
The PA announcer will advise over the Public Address system: 
“Ladies and gentlemen, could I please have your attention. Unfortunately due to circumstances beyond our control tonight’s/today’s event has been cancelled/abandoned (REPEAT MESSAGE). 
“I would advise you that the date for the rescheduled game will be advertised and broadcast on the Club’s website, in the local media and further information regarding tickets etc. may be obtained for your point of purchase. Spectators who have purchased match tickets for this game should retain their portion of the ticket and consult the website for further details about the rearranged fixture.” 

Full condition of use for season/match tickets available on the ticketing website. 

This policy will be reviewed and updated at least annually by the owner, and more frequently if necessary. 

Bradford City AFC is committed to protecting the privacy and security of your personal information.

We are a data controller. This means we are responsible for deciding how we hold and use personal information about you.

This notice explains to you what decisions we have taken in relation to that information. 

Our contact details are as follows: 

Bradford City Football Club Limited

University of Bradford Stadium

Valley Parade


West Yorkshire 

BD8 7DY 

Telephone: 01274 773355 

Document Ref: Privacy Notice

Version: 1

Date of Version: February 2019

Author: Paula Watson

Confidentiality Level: Public

This notice tells you what to expect in relation to personal information about you which is collected, handled and processed by Bradford City Association Football Club ('the club', 'BCAFC' or 'we') as Data Controller.

We are committed to protecting your data and respecting your privacy.

We aim to be clear when we collect your data and not do anything you wouldn’t reasonably expect with your data.

We handle and process data in accordance with the General Data Protection Regulation 2018 (GDPR) and the Privacy and Electronic Communications Regulations 2003. 

This privacy notice describes how we collect and use personal information about you during and after your relationship with us, in accordance with the General Data Protection Regulation (GDPR).

We encourage you to read this notice carefully, together with any other privacy notice we may provide on specific occasions when we are collecting or processing personal information about you, so that you are aware of how and why we are using such information.

It applies to all employees, volunteers, and contractors. We have appointed a Data Protection Officer (DPO) to oversee compliance with this privacy notice.

If you have any questions about this privacy notice or how we handle your personal information, please contact the Chief Executive Officer, at the organisational address and contact details above. 

As a data controller, we are responsible for deciding how we hold and use personal information about you.

This notice explains to you what decisions we have taken in relation to that information. General data protection principles in collecting and processing your personal information, we will comply with the data protection law in force at the time. 


Information We May Collect

You give us information when you contact us with an enquiry, use or register on the website, purchase a ticket or merchandise, fill out a survey or other form, request us to provide you with information, enter a competition or prize draw or engage in a promotion or survey, post information to public areas of the website, book an event or hospitality, by phone or email or online via our website or update preferences on our website, contact us via email, or when posting on or communicating via our social media platforms, become a sponsor or advertiser, become a mascot or provide content for our matchay programme or by communicating with us via any other channel. 

The information we may collect, hold and process about you, provided by you, may include: 

  • Name 
  • Address 
  • Email address 
  • Telephone number(s) 
  • Bank details and/or payment details 
  • Gender 
  • Dietary requirements 
  • Health and genetic information 
  • Billing information 
  • Vehicle registration number, make and model 
  • Details of other people within your group booking including name and age 
  • Purchase/transaction and ticketing history 
  • Encrypted record of login password 
  • Your preference for how we communicate with you about our activities 
  • Photographs 
  • IP address 
  • Information gathered by use of cookies in your web browser 
  • Information that is available publicly, including social media username if you interact with us through social media channels 
  • Record of accidents and treatment received We maintain a record of your transaction history, but we never store your payment information. We keep a record of the emails we send you, and we may track whether you receive or open them so we can make sure we are sending you relevant information. We may track subsequent online actions such as ticket or retail purchases and enquiries. With regard to each of your visits to our Website we collect the following information: 
  • Technical information, including the Internet protocol (IP) address used to connect your computer/device to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform; 
  • Information about your visit, including the full Uniform Resource Locators (URL), clickstream to, through and from our site (including date and time), products you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), methods used to browse away from the page, and any phone number used to call our customer service number. Our Website uses cookies to distinguish you from other users of our Website. This helps us to provide you with a good experience when you browse our Website and also allows us to improve our site. 

Your image and vehicle number plate may be recorded by CCTV when you visit any of our sites for safety and security purposes and to improve the service we can provide to you.

This footage may also be used to exercise and defend our legal rights. Where necessary this footage will also be shared with the authorities for law enforcement purposes. 

How We Use Your Information 

The above information is used to: 

  • Provide our services to you and enable us to process, administer and manage your orders, contracts, accounts 
  • Create an account so that we understand and respect your preferences
  • Establish dietary requirements and provide suitable catering options for you and your guests (where applicable) 
  • Inform you about changes to our products and services or new products and services 
  • Inform you about renewals and additional matches to which you may have the opportunity to purchase tickets 
  • Communicate information about any agreement you may have with us or have enquired about
  • Inform you about offers, events and promotions that may be of interest to you
  • Improve the services the club offers you (which may sometimes include undertaking customer research)
  • Keep a record of your relationship with us and how you prefer to be contacted
  • Analyse your personal information to create a profile of your interests and preferences so we can contact you with information most relevant to you
  • To ensure content from our website is presented in the most effective manner for you and for your computer
  • To administer our website and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes
  • To administer prize draws and competitions you have entered
  • To allow you to participate in interactive features of our service, when you choose to do so
  • As part of our efforts to keep our site safe and secure
  • To resolve an enquiry or progress a complaint
  • Comply with legal and regulatory obligations placed on the club. 

We use profiling and segmentation to ensure communications are relevant to you. For this purpose we may analyse geographic, demographic and other information relating to you to enable us to understand your preferences. 

The club and/or its media partners may from time to time create images and/or audio-visual footages of you and your guests at the ground. The club is the owner of all rights in such footages and shall be entitled to use such footage on any media platform for the following purposes: 

  • Promotional, marketing and commercial purposes
  • Training for Club employees and third parties who work with the club 
  • Broadcasting and editorial purposes

How We Keep Your Information Safe

All personal information we hold is stored on our secured servers in the UK and EU.

Access to our information is strictly controlled. We may disclose your details to police, regulatory bodies, local authorities, football governing bodies and the Independent Football Ombudsman or legal advisors if so required.

If any of the organisations to which we disclose your personal information is situated outside the European Economic Area (EEA) we would take reasonable steps to ensure that your information is properly protected including safeguards such as using contractual provisions to ensure your information is properly protected. 

Disclosure of Your Information

We do not share your information with any third party without your agreement, unless we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use or terms and conditions of purchase and other agreements; or to protect the rights, property, or safety of BCAFC, our customers, or others.

This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction. 

Any third party providers used by us to fulfil our contractual obligations to you will only collect, use, store and disclose your information in the manner and to the extent necessary for them to provide their services to us.

We have written agreements in place with each third party to ensure that your information is kept securely, is not used for any other purpose and is deleted when no longer required. Such third party providers may include: 

  • Ticketing system provider
  • Email distribution service 
  • Mailing house
  • Marketing service provider
  • Online audio and video player 
  • IT companies who support our website and other business service 
  • Professional advisors and insurers
  • Analytical provider to assist us with the improvement or optimisation of our website and services; 
  • Credit reference agency for the purpose of assessing your credit score where this is a condition of us entering into a contract with you. We may share personal information with other organisations such as the Premier League, the English Football League, the Football Association and other governing bodies to assist with research and reporting on attendance and improve strategic planning and business decisions. We never sell personal information to third parties. Our website may, from time to time, contain links to and from the websites of our commercial partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites. 

What is the Legal Basis for Processing the Information 

The legal basis for collecting and processing your data may be: 

  • Consent: You may have given us your consent to use your data for example when you tick a box to receive marketing emails, offers and newsletters. You can withdraw your consent at any time. 
  • Contractual obligation: To enter into a contract with us we need your personal information (including financial information) to process and fulfil the contract for example to purchase a ticket or view digital content. 
  • Legal obligation: If required by law to process personal information for example to comply with health and safety and equality obligations or to provide information to the police to prevent fraud or criminal activity. 
  • Legitimate interest: For a genuine business reason that does not override your rights, freedom or interests for example administrative purposes, or using your purchase history to send you personalised offers. 

Children and Young People's Privacy Notice

We understand children and young people under the age of 14 years old ('children) may visit our website or otherwise interact with us.

Children may need their parent or guardian’s permission to use or access certain areas of our website or receive certain information through the website.

Children may also be asked to confirm they have that permission and we reserve the right to verify parental or guardian consent where required.

We do not actively market to children. We do not share children’s personal information for any commercial purpose. 

Your Rights

You have the right at any time to ask for a copy of the information we hold about you and confirmation of how it is being processed.

You will be required to verify your identity when making a request.

If you would like to make a request for information please:


Send a request in writing to: Data Protection Officer, Bradford City Football Club Ltd., University of Bradford Stadium, Valley Parade, Bradford, BD8 7DY.

You also have the right to: 

  • Request we correct inaccuracies to your information. You must notify us of any updates, amendments or corrections to previously collected personal information in writing to the club or by email or by updating your single sign on account online at our website. We encourage you to keep the personal information we hold on you up to date and accurate.
  • Request we delete some or all of your personal information for example if it is no longer necessary for us to hold it for the purpose it was provided and we have no legal basis to retain it.
  • Request we stop or limit the processing of your information where you think the information we hold is inaccurate (until the accuracy is proved or updated), if you have objected to the processing (when it was necessary for legitimate interests), if you have consented to the use of it, or if it is no longer necessary for us to hold it for the purpose it was provided and we have no legal basis to retain it.
  • (In certain circumstances) Move, copy or transfer your personal information to another organisation or to yourself. This applies only to personal information you have provided us with and is being processed by us with your consent or for performance of a contract and is processed automatically. 
  • (In certain circumstances) You have the right to object to certain types of processing of your personal information when it is based on legitimate interests, when it is processed for direct marketing including profiling, or when it is processed for the purpose of statistics. 

How Long Do We Keep Your Information?

Your personal information will be retained for no longer than is necessary to fulfil the purpose for which we collected it or as required to satisfy any legal or reporting obligation or to resolve a dispute or enforce an agreement.

When we no longer require your personal information, we will dispose of it in line with approved company processes.

If personal data is retained for legal or reporting obligations it will be archived and reduced to the minimum. 

Withdrawing Consent

If you have provided us with your consent to process your personal information, you have the right to withdraw this at any time.

In order to do so, contact us by emailing

Contact Us

If you have a concern about the way we are collecting or using your personal data, you should raise your concern with us by contacting: Data Protection Officer, University of Bradford Stadium, Valley Parade, Bradford, BD8 7DY. OR

You also have the right to contact the Information Commissioners Office at https:\\\concerns\.

Changes to This Notice

Our policies are constantly under review and this Privacy Notice may be changed by us at any time.

Any changes shall be posted on the website and we recommend that you check regularly to review the latest version. 

This document is reviewed periodically and at least annually to ensure compliance with the following prescribed criteria.

  • General Data Protection Regulation
  • Legislative requirements defined by law, where appropriate

Director of Operations: Paula Watson





Review Date 



June 2022 

Lizzie Saunderson 

September 2022 

 Lizzie Saunderson

Policy Statement  

Bradford City Football Club (BCAFC) in partnership with Bradford City Community Foundation (BCCF) acknowledges its responsibility to act sustainably across all of its provisions and recognises its role as an ambassador in sustainable practices. BCCF, along with Bradford City Football Club, are committed to managing its activities and estates to promote environmental sustainability, create a positive culture of change within the workplace, educate and influence our users to think about their environmental impact, prevent environmental pollution and bring about a continual improvement in its environmental performance. This policy outlines the measures that the BCCF and Bradford City Football Club will take to embed sustainability into our provisions, identifies methods of delivery and ways of communicating the policy to staff and users to make them aware of and support best practice procedures.  


This policy applies to all staff and volunteers of BCAFC and BCCF and includes any agency, or visiting professionals employed to provide services on our behalf.  


“Environmental sustainability” - aims to improve the quality of human life without putting unnecessary strain on the earth's supporting ecosystems. It’s about creating an equilibrium between consumerist human culture and the living world (Inspire 2021). 

“Organisation” - any business that uses the Club’s badge. 

“Users” - Encompasses any individual or person that accesses the services of the Foundation or the Club such as fans, participants, contractors or community members. 

Policy Aims & Objectives 

Together our aims are to:   

  • Be considered an example of good practice for the delivery of sustainability as an active and respected CCO part of the EFLT network 
  • Assess the environmental impact and risk across the whole organisation against the UN Sustainable Development Goals and our Local Authority’s Zero Carbon strategy and identify solutions to tackle these through setting SMART goals. 
  • Look at the whole agenda more holistically to understand the root cause of some of the issues we face e.g. how we repurpose our match day waste? 
  • Create a culture within the workplace where all staff are aware of the environmental policy and their impact on the environment through work activities. 
  • Champion environmental sustainability both across the whole organisation, and within partnered organisations to maximise impact and promote shared environmental agendas, such as local authority diversity initiatives. 
  • Educate, influence and support our users to think about their environmental impact on the district and build advocacy in this area of activity. 
  • Identify appropriate channels of communication to promote good practice in relation to the promotion of environmental sustainability. 
  • Achieve EFL Green Status 


BCCF have appointed a Trustee to be responsible for the oversight and promotion of environmental sustainability goals. They will ensure that this becomes a standing item as part of meeting agendas whilst helping us to review our strategy from an environmental perspective. The Trustee will also be responsible for signing off the action plan created by the Head of Compliance, Safeguarding and Performance from the Foundation and the Director of Operations from the club, and will monitor the implementation of this action plan. 

The Head of Compliance, Safeguarding and Performance and Director of Operations will act as the environmental sustainability lead within both senior management team. They will be responsible for delivering the three year action plan and reviewing the policy yearly. 

Collaboration Between the Foundation and the Club 

This is a joint policy between the Foundation and the Club in order to promote environmental sustainability across organisations that share the same badge. This will be done by: 

  • Working together on the EFL Green Clubs accreditation 
  • Creating a joint working group that attends monthly to discuss the agenda 
  • Taking responsibility for environmental sustainability where we have the scope to do so, and collaborating on areas where the Club leads 


BCCF and Bradford City Football Club will deliver the aims and objectives of the policy through the following key areas under Section15 of the CCOP:  

Environmental Policy Management: 

  • Develop and review targets 
  • Monitor energy consumption against past performance 
  • Communicate and promote environmental and sustainability procedures to the workforce and users 
  • Encourage and facilitate feedback and suggestions from stakeholders and uses to improve good practice and communicate to the Green Club Steering Group 
  • Exchange best practice with industry experts, local authorities, CCO’s and Football Clubs 
  • Integrate environmental and sustainability principles into operational procedures and decision making processes 
  • Encourage sustainable procurement, encouraging where practical the use of locally sourced products, services and suppliers which do not cause harm to the environment 
  • Actively promote sustainable operations with users  
  • Work towards achieving Carbon Trust Accreditation 


  • Develop a carbon management plan setting clear targets to become carbon neutral 
  • Implement working practices to ensure the efficient use of energy across BCCF and Bradford City Football Club sites 
  • Improve the energy efficiency of existing buildings 
  • Manage clean, ground and waste water efficiency including recovery and recycling opportunities 
  • Maintain and develop central and group procurement plans to ensure economic and sustainable purchasing 


  • Minimise carbon emissions through effective energy and transport management 
  • Encourage sustainable transport practises across all provisions 
  • Encourage the use of public transport, walking, cycling and vehicle sharing 


  • Minimise waste and reduce consumption 
  • Minimise the environmental impact of waste through appropriate reuse and recycling 
  • Measure and monitor waste 
  • Segregate waste to ensure efficient recycling and limit waste to landfill 


  • Enhance biodiversity across BCCF and Bradford City Football Club that do not affect operations of delivery and complement the clean air zone priorities  

We are committed to protecting the environment, preventing pollution, and fulfilling all of our compliance obligations. 

Organisational Responsibilities 

The Environmental and Sustainability Policy will be monitored and implemented by the Green Club steering group which includes representatives from both BCCF and Bradford City Football Club. 


BCCF Head of Compliance, Safeguarding and Performance 

Lizzie Saunderson 

07469 234066 

BCAFC Director of Operations

Paula Watson 

Actions Identified 

Energy and Utilities 

  • Focus on improving water waste and irrigation system to reduce water usage, or repurpose water waste around the ground 
  • Change lamps to LED and motioned censored where practical 
  • Change taps to those with time limiter 
  • Look at sustainable energy companies 
  • When upgrading any equipment, look at installing those with green credentials e.g. a new lift 

Food & Wastage 

  • Limit food waste through companies such as Too Good To Go 
  • Change disposal system that prioritises recycling and install a waste compactor 
  • Install recycling bins around the stadium to encourage recycling of plastics, and promote recycling campaigns of suppliers 
  • Install biodegradable cleaning products within the water system to limit use of harsh chemicals  
  • Create reusable merchandise that can be purchased and used on match days such as cups as we can also serve drinks in plastic bottles/cups 
  • Continue to collect old playing kits and gift these to charity organisations across the globe 


  • Install living wall on the outside of the stadium to encourage insects and bees which help the clean air zone 
  • Deliver environmental educational sessions in primary schools where students can create a bug hotel that will be installed in the foundations community garden 


  • Establish partnership with First Group to provide discounted bus tickets to fans for match days 
  • Investigating a park and ride initiative to alleviate traffic around the club but also contribute towards the clean air zone 
  • Install EV charging points around the ground  

Policy Management 

  • Partnered with Green Street for funded consultancy to improve the sustainability of the Club 
  • Partnered with environmental courses at local University and submitted a dissertation proposal that will assess our green/sustainability credentials against the benchmark and provide a basis for change that can be discussed with Trustees